Consumer Reports has decided to not recommend the iPhone 4 due to what it calls an antenna design flaw.
This is in direct conflict with Apple's unbelievable letter to the public that the phone's problems are with the software that displays how many bars you have, and not with the antenna design. Come on, Apple, fess up and fix the problem. It's a sign of a good company that makes exciting products and keeps the public energized about its brand. It a sign of a great company that owns up to its mistakes and fixes them before they become a public relations nightmare.
Look at Toyota. Their recall problems over the last year are legendary. However, have you heard that Honda has had similar recalls? Sure thing, my Honda Odyssey and a whole slew of other Honda cars were recalled for braking and transmission problems. Hmm, sound familiar? The thing is, though, that Honda reached out to us owners through the mail and through communication from the dealer to get us in to the dealer and get the problems solved. I didn't have to learn about it on the evening news, and I feel a lot better about my Honda.
I believe that Apple's customers would feel a lot better about their iPhone 4 purchase (and, of course, future technology purchases from Apple) if it would take steps now to fix the phones and get new ones into the hands of its customers.
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